General rules for everyone.Paid intake for the licensed.
Every landlord, freelancer and creator who follows you has a “quick tax question”, and the quick ones take twenty minutes to answer properly. This is a setup with two modes. If you are not licensed, everything is general education: how the rule works, what the deadline is, what to ask your adviser. If you are a Steuerberater, CPA or EA, the same form and the same calendar become paid intake: the situation arrives structured, you have engaged before you open the file, and the platform takes 20% with no fixed fee.
Free to start. You keep 80%. Education by default; case-specific help only where you are licensed to give it.
Europe/Berlin · Google Meet · education call: how the rules work, not a filing or a binding opinion
The call they book
instead of the DM thread.
A session type with three intake questions: country, entity and situation, income mix and what they want to understand. Your two half-days a week, a fifteen-minute hold while they pay, a Meet link in both calendars, reminders at 24 hours and 1 hour. The description says what the hour is: education on how the rules apply to a situation like theirs. Licensed advisers change one line and it becomes a paid first consultation.
How bookings workA written summary,
within the hour after.
The rules you walked through, the thresholds and deadlines that apply, the documents to gather, and the questions to take to whoever files the return. Sent from the booking within an hour of the call. It is what makes €200 defensible and what stops the follow-up DMs, because the answers are on the page. For the licensed, this is the engagement letter's first attachment.
Educational, not a binding opinion · €160 to your balance
Five products,
switched on in this order.
The call first, because it is the product with the clearest boundary and the highest price in this niche. Then the form that catches the quick questions, the weekly room, the free deadlines letter that keeps everyone on the list, and the checklist that tags them by situation.
- 1Day one · Bookings
Tax-strategy education call €200 · 60 min
Intake: country, entity type, income mix, what they want to understand. Google Meet, reminders, cancellation policy enforced. Written summary sent from the booking within the hour. Licensed advisers run it as a paid first consultation.
- 2Day one · Forms & Requests
Ask a tax question, general guidance €49 · 5 days
Country, situation, one question, documents optional. Written answer within five days or automatic refund. Default wording: general guidance on how the rule works, not case-specific advice. Licensed professionals switch that line and use the form as paid intake or triage.
- 3Week two · Community
Weekly live Q&A room €29 / month
Discord or Telegram. One live Q&A a week on the questions that came in, a notice-decoder thread, a deadline channel. Seven-day trial, yearly plan on, cap at 200. Answers in the room are general; anything personal becomes a form or a call.
- 4Week three · Newsletter
Monthly deadlines & changes free
What is due this month, what changed, one rule explained. Free, because it is what keeps landlords and freelancers on your list between the two months a year they think about tax. The agent drafts the deadline block from the official calendars.
- 5Week three · Leads & CRM
Deduction checklist by situation free
One-field download in your bio. Contacts tagged self-employed, landlord, employed with side income, creator, expat; you email each segment six weeks before the deadline that concerns it.
October — the advance-payment date, the home-office change, and what a Finanzamt letter actually means
Quarterly income-tax advance payment on the 10th. VAT return for September (or Q3) by the 10th, or the 10th of next month with a permanent extension. The 2025 return deadline for the unadvised has passed; here is what happens next.
The home-office flat-rate rules for 2026, in one paragraph. Who it helps, who it does not, and the one document to keep.
Depreciation on a rented flat: why the land value is split out, the 2% and 3% rates, and what “Anschaffungsnahe Herstellungskosten” does to a renovation in the first three years.
Three anonymised letters from this month's room: a Schätzung, a late-filing surcharge and a request for documents. What each one means and how long you have. Full walkthrough in Thursday's recording.
Six education-call slots left in November · €200 · applyform.app/c/lea-steuer/book/education-call
What the monthly letter
actually contains.
What is due, what changed, one rule explained, three anonymised notices decoded, one link. The letter itself is free; the full notice walkthrough is the recording from the paid Q&A room, which is what gets people to try it. That is the whole format, twelve times a year, and it is general by design: no reader's own situation appears in it.
Assisted mode means the agent drafts the deadline block from the official calendars and the change note from the sources you paste in; you write the “one rule” paragraph, which is the part your readers cannot get from the tax office's own page.
One live Q&A a week,
and the line held.
The tax memberships that work sell exactly this: a weekly live session on tax and money, a vault, and a decoder thread for the letters people are afraid to open, at $19 a month after a seven-day trial. The room is general education; the moment a question needs someone's actual figures, it becomes a €49 form or a €200 call, and if you are not licensed, it becomes a referral. ApplyForm grants and revokes Discord or Telegram access as people pay and cancel; you hold the line.
- MondayQuestions thread opens
Members post the week's questions, anonymised by default. You tag them general or personal; the personal ones get a form link.
- ThursdayLive Q&A, 60 min
The general questions answered on screen with the rule, the threshold and the source. Recorded; the recording is what the free letter links to.
- Always onNotice-decoder channel
Members post a redacted letter from the tax office; you explain what type it is and how long they have. Never what to write back.
- MonthlyDeadline sprint + guest
A working session the week before a filing date; a payroll, VAT or cross-border specialist once a month.
Numbers from
the market.
Seven-day trial, weekly live tax and wealth sessions, a vault, a notice decoder. The format the €29 room copies; the price shows the band is $19–99.
Typical range $250–360. A €200 education hour with a written summary sits just under it and says clearly that it is not the regulated thing.
Roth conversion, equity compensation, a restructuring. Where the licensed adviser's version of the same intake form leads once the client is engaged.
A CE-accredited membership for CPAs and EAs at $99 a month or $990 a year, 4,000 trained. Educating professionals monetises more reliably than educating the public.
A high-earner tax and wealth membership that says in its terms it will not advise on anyone's own situation, and sells anyway. Education-only is a product, not a compromise.
North Rhine-Westphalia estimates about €300 million in damage; Hesse audited 50 creators in 2025. Your own audience needs this education more than most.
Market figures from published industry and platform data, September 2026, rounded. Your prices, volume and retention will differ.
“Am I allowed to
answer tax questions?”
General ones, yes. Case-specific ones depend on where you are and what you hold. In Germany, §5 StBerG reserves “geschäftsmäßige Hilfeleistung in Steuersachen”, business-like help in tax matters, to Steuerberater, lawyers and the other licensed professions; an unlicensed creator answering a paid question about someone's own return is on the wrong side of it, and §8 restricts advertising the service too. In the UK tax advice is unregulated but advisers who deal with HMRC must register; in the US education is open and practitioners follow Circular 230. So the default here is education: the rule, the threshold, the deadline, the question to take to an adviser. If you are licensed, you switch the wording and the form is your paid intake. Either way, the boundary is written on the page before anyone pays.
Education, unless you are licensed and say otherwise. The form and call descriptions say “general guidance, not case-specific advice”; the reply template ends with what to take to a licensed adviser. If a question cannot be answered generally, refund it. One click, no cost.
For the first consultation and triage, yes: the situation arrives structured, paid and on your calendar, with no fixed fee for a channel that may only be busy from January to April. Ongoing mandates stay in your own practice and billing.
Cite the source in every answer, date it, and keep the reply to the rule rather than the outcome. A dated, sourced explanation is defensible; a promise about someone's refund is not. Professional-indemnity cover is still yours to arrange.
The quick tax question,
with a boundary and a price.
Tell the agent your YouTube, LinkedIn or Instagram handle and whether you are licensed. It reads your content, proposes the education call, the question form and the weekly room with the right wording for your country, and sets them up when you create the account.